Jim Ackerman

Video: To Build Your Jewelry Business, You Have to ‘Stop the Stupid,’ Says Jim Ackerman

Shed the ways of the past and take your business to a higher level.

Published

3 years ago

April 5, 2020

Jim Ackerman

IF YOU WANT TO GROW your jewelry business, it’s important to “stop the stupid,” says Jim Ackerman.

By that he means you can’t expect change to happen if you keep doing the same old things. You have to drop old patterns and limiting beliefs.

In this episode of Marketing Gems, he explains how to shed the ways of the past and take your business to a higher level.

Take a look:

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Jim Ackerman

Jim Ackerman, “Marketing Coach to the Jewelry Industry,” is president of Ascend Marketing. Reach him at jimack@ascendmarketing.com.

Choose the Easy Way to Retire with Wilkerson

After 47 years in business, Jim Saylor, owner of Jim Saylor Jewelers in Kapa’a, Hawaii, knew retiring successfully meant holding a going-out-of-business sale. He also knew he needed help to do it right. He chose Wilkerson. “I’ve heard a lot of different names of companies that do this type of thing,” says Saylor. “Wilkerson’s always seems to be in the forefront.” Saylor says the Wilkerson folks really cared about the success of the sale, making the next phase of his life a lot easier. “I’d recommend Wilkerson to anybody contemplating a change,” he says. “They are true experts.”