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IT’S EASY TO do things on autopilot when you’re selling jewelry, especially during busy times of the year.

But it’s important to stay in the now and connect with your custmers. As jewelry store training expert Jimmy DeGroot explains in today’s video, this can reduce chaos in your business and help you make more sales.

DeGroot recommends asking one particular question.

Watch the video:

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Choose the Easy Way to Retire with Wilkerson

After 47 years in business, Jim Saylor, owner of Jim Saylor Jewelers in Kapa’a, Hawaii, knew retiring successfully meant holding a going-out-of-business sale. He also knew he needed help to do it right. He chose Wilkerson. “I’ve heard a lot of different names of companies that do this type of thing,” says Saylor. “Wilkerson’s always seems to be in the forefront.” Saylor says the Wilkerson folks really cared about the success of the sale, making the next phase of his life a lot easier. “I’d recommend Wilkerson to anybody contemplating a change,” he says. “They are true experts.”

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